|04/07/2015||New FTC case on secondary liability||News||
FTC announces settlement in claim against LeadClick that it was responsible for the allegedly deceptive marketing of its affiliates. See attached for more details.
|04/07/2015||Report: FTC data security standard and allegations made so far in enforcement actions||Member Memo||
Attached is a portion of a report on FTC enforcement actions.
|04/06/2015||Microsoft turns off Do-Not-Track by Default in IE 10||News||
Microsoft announces that it will turn off Do-Not-Track by Default.
|04/03/2015||Hulu order announced||News||
To the extent you have been watching the Hulu Video Privacy Protection Act case, you should know that the court entered summary judgment in Hulu’s favor on Tuesday. The order is attached.
|04/03/2015||Important new data protection case against Google||News||
This case (GOOGLE INC. v.
|12/16/2014||CBBB IBA Accountability Program Issues Compliance Warning on Native Advertising||Member Memo||
The Council of Better Business Bureaus’ Interest Based Advertising Accountability Program has issued a Compliance Warning, taking the position that the DAAs Principles for Online Behavioral Advertising apply to Interest-based advertising, even whe
|11/04/2014||Memo on California Interpretation of State Anti-Spam Law||Member Memo||
Linked is a summary of three California Court of Appeal decisions that help clarify the CA state anti-spam law.
|10/28/2014||Updated ESPC Information Security Best Practices||Member Memo||
ESPC publishes an updated version of its Information Security Best Practices to include guidance on malvertising.
|10/09/2014||Listrak joins ESPC Board of Directors||News||
The ESPC Board of Directors has approved Listrak's application to join. James Koons will represent Listrak on the Board.
|10/01/2014||For 10/2 Full Member Call - Value of engagement as an indicator of deliverability||Full Member Call||
We will discuss the value of engagement as an indicator of deliverability. At the Annual Meeting, Ken Magill suggested that it is not important. Our members have suggested it is very important. Come ready to discuss.